Mitch Singer, upcoming TelcoTV kenoter appears in the following article.
Hollywood’s Quest for Digital Video and Life After DVDs - NYTimes.com
http://www.nytimes.com/2009/10/26/business/media/26stream.html?_r=1&scp=1&sq=Mitch%20Singer&st=cse
Monday, October 26, 2009
Thursday, October 22, 2009
Heavy Reading Examines Current Climate for Pay TV Service
‘Making TV Pay: The Telco Challenge’ at TelcoTV 2009
Most up-to-date, exclusive consumer survey on pay TV services from service providers
gathers critical data on provider preferences, satisfaction levels, and churn drivers
Building on the interest in primary research highlighted at last year's Telco TV, Heavy Reading will be unveiling the results of a new study, “Making TV Pay: The Telco Challenge,” at TelcoTV 2009 on Wednesday November 11 at 12:30 pm in room N220 G. This new research addresses changes in subscribers’ mindsets over the last 12 months, comparing last year’s findings with the current survey fielded in September 2009. It identifies changes in consumer attitudes, their satisfaction levels with their pay TV providers, their interest in new digital applications, and their willingness to consider a new pay TV provider. The study analyzes changes in consumers’ thinking, helping companies across the IPTV value chain identify current market trends and consumer attitudes enabling more targeted, cost-effective marketing programs and service offerings. In addition, this year's study examines consumer adoption of over-the-top video, and provides insight into its market disruption potential.
Most up-to-date, exclusive consumer survey on pay TV services from service providers
gathers critical data on provider preferences, satisfaction levels, and churn drivers
Building on the interest in primary research highlighted at last year's Telco TV, Heavy Reading will be unveiling the results of a new study, “Making TV Pay: The Telco Challenge,” at TelcoTV 2009 on Wednesday November 11 at 12:30 pm in room N220 G. This new research addresses changes in subscribers’ mindsets over the last 12 months, comparing last year’s findings with the current survey fielded in September 2009. It identifies changes in consumer attitudes, their satisfaction levels with their pay TV providers, their interest in new digital applications, and their willingness to consider a new pay TV provider. The study analyzes changes in consumers’ thinking, helping companies across the IPTV value chain identify current market trends and consumer attitudes enabling more targeted, cost-effective marketing programs and service offerings. In addition, this year's study examines consumer adoption of over-the-top video, and provides insight into its market disruption potential.
Tuesday, October 20, 2009
Programmers as Partners Session
TelcoTV has got some major content players – ESPN, Disney, Lifetime, HGTV, Food Network
Beyond providing compelling content for your TelcoTV offering, programmers like ESPN, Disney, Lifetime, HGTV, and Food Network can be excellent sources of marketing support. These global brands can help you grow your local video business. Learn how! Attend the Programmers as Partners session at TelcoTV. MORE
Beyond providing compelling content for your TelcoTV offering, programmers like ESPN, Disney, Lifetime, HGTV, and Food Network can be excellent sources of marketing support. These global brands can help you grow your local video business. Learn how! Attend the Programmers as Partners session at TelcoTV. MORE
Friday, October 16, 2009
Apps are all the Rage
IPTV APIs: Leveraging the Power of IP
Deploying IPTV is no longer just about offering a competing video product. It’s about laying the foundation for your ability to deploy compelling broadband and entertainment apps. Learn how you can leverage the power of your IPTV platform to deliver the applications needed to differentiate you from your competitors. MORE
Deploying IPTV is no longer just about offering a competing video product. It’s about laying the foundation for your ability to deploy compelling broadband and entertainment apps. Learn how you can leverage the power of your IPTV platform to deliver the applications needed to differentiate you from your competitors. MORE
Wednesday, October 14, 2009
Subscribe to:
Posts (Atom)
Posts
